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Princess Cruises announce changes to Princess Premier package

A new benchmark for all-inclusive cruising has been set

Published on 22 Aug 2024


Imagine a holiday where your glass is always full, and you can enjoy unlimited beverages—both alcoholic and non-alcoholic—without a second thought. Picture yourself dining at world-class speciality restaurants every night of your cruise, with the best connectivity at sea to keep you connected with ease. This level of luxury and convenience, and much more, is soon to be available on Princess Cruises with the enhanced Princess Premier package.

Priced at just £75 per person per day, the upgraded Princess Premier package sets a new benchmark for all-inclusive cruising, offering exceptional value with three exciting new enhancements:

  • Unlimited Premier Beverage Package: Enjoy an unlimited number of drinks up to $20, including alcoholic beverages, speciality coffees, smoothies, and bottled water. 
  • Unlimited Speciality Dining: Indulge in meals at world-class speciality dining locations every evening, including: 
  • Crown Grill: A sophisticated steakhouse offering premium cuts of beef and fresh seafood. 
  • Sabatini's: An authentic Italian trattoria featuring handmade pasta and Italian specialities. 
  • The Catch by Rudi: A seafood lover’s paradise created by award-winning Chef Rudi Sodamin. 
  • Makoto Ocean: Sushi master Makoto Okuwa offers exquisitely presented dishes that pay homage to Japanese traditions.  
  • Butcher’s Block by Dario Cecchini: In partnership with the world’s most famous butcher, guests experience a carnivore’s paradise at a shared, family-style table. 
  •  Unlimited MedallionNet Max Wi-Fi: Prioritised access to the highest quality and highest performance bandwidth available anywhere in the world  

“With the Princess Premier Package, we’re delivering the absolute greatest value in travel and making all-inclusive cruising super easy,” said John Padgett, president of Princess Cruises. “The most comprehensive package in cruise for an unmatched £75 a day ensures our guests can enjoy their cruise experience without any limitations.”

Premier guests can indulge in unlimited drinks daily, up to $20 each, with the added convenience of free OceanNow access, ensuring they can enjoy their favourite beverages anywhere on the ship.

An impressive array of beverages is available, including: 

  • Top-shelf spirits, reserve wines and signature cocktails by celebrity mixologist Rob Floyd 
  • Selection of 75+ spirits, 40+ wines by the glass, 20+ high-end, crafted cocktails 
  • Premier wines by the glass including Duckhorn, Stag's Leap, and Grgich Hills  
  • Private Woodford Reserve Bourbon Selection created exclusively for Princess 
  • Personalised Jack Daniel's Whiskey Single Barrel Select 
  • 25% discount on wine bottles (including rare vintages) 
  • 25% discount on large bottles of water  

For those who prioritise staying connected, the new Unlimited MedallionNet Max Wi-Fi offers enhanced connectivity, providing priority access to the highest quality internet available at sea, typically powered by Starlink.

Fitness enthusiasts will appreciate unlimited access to premium boutique fitness classes, such as Pure Barre and Pilates, allowing them to maintain their wellness routines while cruising. Additionally, guests will enjoy premium desserts, fresh juices, and complimentary delivery service for all OceanNow and room service orders, enhancing the all-inclusive experience.

The Princess Premier Ultimate package also includes reserved seating in the Princess Theatre and crew appreciation gratuities, rounding out this exceptional offering.

Guests purchasing Princess Premier for the new price of £75 per person per day, enjoy more than 70% savings on the following inclusions: 

  • NEW! Unlimited Premier Beverage Package 
  • NEW! Unlimited Speciality Dining 
  • NEW! Unlimited MedallionNet Max Wi-Fi 
  • Unlimited prix fixe meals at any casual dining location: Enjoy unlimited access to casual dining options onboard. 
  • Unlimited Delivery Service: Complimentary access to all OceanNow and Room Service orders. 
  • Unlimited reserved seating in the Princess Theatre: Enjoy premium seating for all shows and performances. 
  • Unlimited premium boutique fitness classes per voyage: Stay fit with classes such as Pure Barre, YogaSix, and StretchLab. 
  • Unlimited premium crafted desserts: A variety of exquisite desserts crafted by Princess pastry chefs. 
  • Unlimited premium fresh juices: Refresh with an assortment of fresh juices. 
  • Unlimited photos: Capture memories with an inclusive digital photo package. 
  • Daily crew gratuities: Relax knowing gratuities are covered. 
  • Princess Prizes: Participate in onboard giveaways and win exciting prizes. 
  • Free Medallion device shipping: Enjoy the convenience of free shipping of the Medallion device to home before sailing. (Available to guests residing in Great Britain from late 2024).  

The rollout schedule for the Princess Premier package enhancements is as follows: 

  • Enchanted Princess: 31st August 
  • Majestic Princess: Sky Princess: 1st September 
  • Crown Princess: 2nd September
  • Ruby Princess: 3rd September 
  • Grand Princess: 4th September 
  • Emerald Princess: Discovery Princess; Sun Princess: 7th September 
  • Caribbean Princess: Regal Princess: 12th September 
  • Royal Princess: Sapphire Princess: 14th September 
  • Island Princess: 25th September 
  • Diamond Princess: 26th September 
  • Coral Princess: 17th October 
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